Email is the most convenient, flexible, reliable, and cost-effective way to communicate, share information, collaborate, and interact electronically. However, the universal adoption of email by enterprises across the globe has caused an unexpected challenge to arise.
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Experts estimate that as much as 80% of a typical enterprise's critical business information is unstructured data. This data is neither managed by, nor stored in, relational databases. Where is it, and how is it being managed?
The vast majority of such data resides in, and is managed by, the enterprise's messaging platform - the corporate email system.
This means that this highly valuable asset is typically difficult to control, access, share, and re-use. Usually, it is sitting idle.
SalesOutlook was designed specifically to manage this unstructured information asset. It is a single, simple to use, powerful system, tightly integrated with the world's most widely used business application, Microsoft Outlook.
SalesOutlook CRM is closely integrated with both Microsoft Outlook and Microsoft Exchange, allowing the enterprise to capitalise on existing software investment.
Turn Microsoft Outlook into an account based system
The solution changes Microsoft Outlook from a contact-centric system into an account-based system. This allows a top-down view of all the hierarchical relationships within any given company, such as head office, branches, suppliers, partners and contacts.
All information is accessible via one click in a single form, allowing users to see the "big picture" with the minimal amount of effort.
With SalesOutlook built natively into the Microsoft Office environment and all of the information required already present in Outlook, there are no integration issues to address. SalesOutlook plugs straight in, unlocking the potential of Outlook's unstructured information and making complications and problems with mailshots, email blasts and data manipulation things of the past.
Contact us to find out more about what SalesOutlook can do for your organisation, or to arrange a live demonstration.
